As Juneteenth approaches, LáLew is excited to share the details of the upcoming Rochester celebration for 2024! This post includes information for the event, and resources for those interested in getting involved in this significant day of reflection, remembrance, and celebration of history. To hear more from our partners and elected officials, check out the press conference we organized here!

The Greater Rochester Martin Luther King Jr. Commission’s Juneteenth Celebration, "From 1964 to 2024: 60 Years in the Fight for Justice in Rochester," promises a day of unity — a time of joyous celebration and deep reflection of the progress of Black people in America. It's a chance for us to honor the legacy of our ancestors and to stand proudly in our heritage. As we continue to navigate this journey toward justice and equality, the community’s presence and support are invaluable.

This year’s Juneteenth celebration will take place on June 15, 2024 at the Dr. Martin Luther King Jr. Memorial Park, 353 Court Street, Rochester, NY.

*Photo provided by Juneteenth Committee*

Schedule of activities:

Parade: 10am - 11am, beginning at Chestnut & Broad Streets
Elders Circle: 11am - 12pm, The Strong National Museum of Play
Festival: 12pm - 8pm, including local and national artists and entertainment, Youth Scholars Recognition, Teen Empowerment Youth Poets, Vendors, and Community Resources.
Free Admission to The Strong: Enjoy free access to The Strong Museum throughout the day.

We're pleased to announce this year's national performing artist: Sevyn Streeter. Get ready for an unforgettable performance!

Pre - Juneteenth Rally 2024:

The Greater Rochester Martin Luther King Jr. Commission will host a rally commemorating the July 1964 Rochester Uprising on June 8, 2024, at the Mt. Vernon Missionary Baptist Church, 351 Joseph Avenue from 11:00 a.m. to 1:00 p.m. Following the rally, participants will walk together in solidarity to The Little Theatre for a special screening of the Emmy award-winning documentary July '64, directed by Carvin Eison. Shuttle services will be provided back to Mt. Vernon at 3:15 p.m.

Ways to Engage:

Become a Sponsor: Your support will directly contribute to the success of the event.
Register for the Parade: Showcase your organization or group! Register now to secure your spot.
Register as a Vendor: Whether you're a local business, artisan or organization, this is an excellent opportunity to connect with the community.
Volunteer: Assisting with setup, coordinating activities, or providing logistical support — every helping hand counts!
Donate: Your generous donations are crucial in supporting the celebration and ensuring we can provide a memorable and impactful experience for all attendees.

To amplify the importance of this event, we are delighted to have secured the following news coverage:

LáLew looks forward to a wonderful celebration with the Rochester community honoring this monumental moment in history.

2024 Rochester Juneteenth Festival

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